Black Friday  Economics - pitched at the savvy shopper!
Black Friday Economics – pitched at the savvy shopper!
Duration: 2h48m | .MP4 1280×720, 30 fps(r) | AAC, 44100 Hz, 2ch | 3.32 GB
Genre: eLearning | Language: English
Buy one get 5 million free…..?

What you’ll learn
Black Friday – who gains?
Black Friday – who loses?
Types of pricing policy
The psychology behind Black Friday
Alternatives to Black Friday


Black Friday Economics looks at the economics behind Black Friday. We look at:

1. Black Friday history

2. Pricing policy

3. Black Friday ‘traps’

4. The psychology behind deals

5. Violence

6. Retailers’ strategies

7. Guilt

8. Alternatives

Very current.

The course is bolstered with film clips, studies, recent newspaper articles and examples. We also look Cyber Monday. Black Friday is very soon – what you learn here, what you consider – and any discussions you take part in, may just influence your behaviour…

Who this course is for:
Students who see Black Friday promotions anywhere
Students studying business or economics
Students who work in the retail sector

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